What Stock Buyers are Looking For - The Big Picture

A picture is worth a thousand words. It really is as simple as that. Photos can convey a world of emotions and several messages, often more powerfully and instantly than, say, a well-written 3 paragraph article.

Great sellers of stock know this. They take a lot of good pictures just like everyone else, of course – but they submit to stock agencies the powerful, compelling images that will most likely convey an idea or thought, because they know these photos will sell. Think of how hard the creative community works to come up with words or catch phrases to convey a message in a powerful way. They want something that will get the client and the market buzzing, with those words on everyone’s lips.

So if you’re a seller of stock – give them the visual equivalent of that fantastic catch phrase – and it will sell! It really is as simple as that.

Submitted by Joanne Evers, Director of Online Marketing, Domain Home